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Transcreation Services
Rely on the transcreation services offered by Shakti Enterprise when creatively translating marketing collateral that can readily form lasting connections with your target audience segments is the goal.
Content transcreation is one of the many specialities of Shakti Enterprise where native linguists are given the freedom to create new copies of the source content all the while deviating from the source words in a bid to create witty marketing collateral that would readily drive sales and promote the expansion plans of brands.
Parts of marketing collateral that should be subjected to creative translation
Transcreation is the amalgamation of two words - translation and creation. Unlike translation and localization, the process of transcreation services in mumbai or in any other location for that matter should not be applied to the entire textual content of the source file. To keep the relevancy of the source file intact, only parts of the source file should be subjected to transcreation.
For example, company slogans should be subjected to transcreation in a bid to adapt them to the culture of the target audience.
Advertisement headlines should also be subjected to transcreation in a bid to make the content appear convincing and natural especially when the target language is as complex as traditional Chinese.
What is the process of our transcreation services?
The transcreation process followed by the linguists at Shakti Enterprise consists of three steps and they are mentioned in the sections below.
- Project briefing – Our team of selected linguists will understand the overall context of the source text and then learn about the goals of the project.
- Creation of multiple copies - The team of transcreation experts would then create multiple copies that would entail different plans of approach and contextual angles.
- Finalisation of the perfect copy – The last step is to provide the client with all copies of the source file that has been subjected to transcreation services so that the client can choose the one that fits their requirements the best.
Quality-assured transcreation services guaranteed
Our transcreation services entail quality assurance. We have been associated with the transcreation, translation and localization sector for more than 30 years.
Furthermore, we hire only certified veteran linguists who are native speakers of more than 120 Indian and international languages that we cover through our translation, localization and transcreation services.
On top of this, Shakti Enterprise is a DIN EN 15038 and ISO 9001:2015 certified transcreation agency. On top of this, our firm has an NISC-CRISIL rating of SE3B. If that was not convincing enough then for your information, Shakti Enterprise is also a corporate member of the American Translation Association), the International Federation of Translators and the Indian Translators Association.
When Shakti Enterprise takes on a transcreation project, our linguists are making sure that only the latest CAT tools are used to create a bespoke transcreation memory bank in a bid to make transcreation terminology management as seamless as possible. We take this simple yet effective step to help our clients keep transcreation costs down. At the same time, using CAT tools also allows us to reduce the turnaround time for the transcreation project all the while ensuring the highest quality and consistency is maintained throughout the project.
The average cost of our transcreation services
Our transcreation services entail bespoke and scalable tariffs. Furthermore, we charge our clients based on the number of words delivered for a project.
Why word-based and not hour-based tariffs?
Word-based tariffs are perfect to keep costs down and ensure transparency is rendered to the client along with the requested service(s). For more details, share the project brief with us through an email or a call and we will get back to you the same day with a quote.
Industry sectors that rely on our transcreation services
As a prominent and revered provider of transcreation services, we understood that we had to ensure our transcreation department is capable enough to handle the diverse project requirements of all known economic sectors of India and the globe. We took the necessary steps in time. Thanks to that one simple step, our transcreation services help brands and businesses with their transcreation projects from the –
- Healthcare Sector
- Manufacturing Sector
- Media & entertainment Sector
- Tourism and hospitality Sector
- E-learning & the traditional education Sector
- Research Sector
- Legal Sector
- Financial Sector
- Marketing Sector
- Construction and real estate Sector
- Technology & engineering Sector
- Information technology & software sector
FAQ
What are transcreation services?
In order to translate and recreate content from one language to another while preserving its emotional effect, style, and intent, the term "transcreation services" is used.
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- How is transcreation different from translation?
Transcreation focuses on capturing the spirit and cultural intricacies of the original text instead of merely translating it verbatim. It entails changing the point of view, tone, and aesthetic components to appeal to the intended audience..
- What types of content require transcreation services?
For marketing and promotional purposes, transcreation services are frequently utilised for slogans, taglines, adverts, website content, and product descriptions. Additionally, they are helpful for creative content like novels, screenplays for videos, and multi-media campaigns.
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How much does transcreation cost?
The scope of the project, the languages used, and the level of experience of the transcreation team all affect how much the services cost. To obtain specific pricing based on your needs, it is advised to request a quote from a provider of transcreation services.
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